Novica is a senior professional in IT Industry with 15 years of experience of working with clients on their road of business digitalization. After graduating at Faculty of Electrical Engineering, University of Belgrade, Novica have started career in Telco and IT system integration where he progressed from junior engineer up to CTO. During that time he gained significant experience in complex IT projects, including consulting and executive roles. After experience in system integration, Novica continued career in IBM in 2015. where he have hold various positions. Most recently Novica is Integration and Development Sales Leader for Central and Eastern Europe at IBM Cloud, helping clients to get most of the digital transformation, throughout the region.